Dealer Expo 2008: Genuine/Scooterworks

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Let’s get the DealerExpo ball rolling again (finally!) with a booth that didn’t offer many surprises, but gave us a first look in person at a few bikes we’d been hoping to see in person. The return of the Stella was of course big news to long-time scooter fans, but only one avocado model was on display at the booth shared by sister companies Genuine Scooter Co. and Scooterworks. Presumably, they sold the rest of their first small shipment since 2006.

6880The booth was dominated by a three-sided display featuring huge travel posters from San Tropez, Italia, and Pamplona, each poster flanked with its corresponding new two-tone Buddy 150 model. We’ve covered the 2008 Genuine lineup in reasonable detail, but seeing them in person was a treat. The Italia, of course, was familiar as it was released last year as a 125cc version, but the Pamplona (burgundy and tan) and especially the San Tropez (grey-blue and blue-grey) looked fantastic in person, the painted wheels were especially attractive for some reason. Two 125cc Buddies were on display, one light blue and one seafoam, both are attractive new colors, and the blue model featured new chrome rear crashbars.
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Alongside the Rattler 110, The new Roughhouse 50 was on display. The “Use Only Under Adult Supervision” stencil from the discontinued Black Cat was visible on the floorboards of the prototype.

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Scooterworks’ side of the booth featured a sampling of their parts and accessories available to dealers (and, ultimately, customers), including pipes, brake upgrades, chrome, brake pads, cables, apparel, and performance parts from suppliers such as Prima, NCY, and Malossi. A new Scooterworks catalog is due soon, which generates even more excitement than a new IKEA book in a lot of 2sb readers’ homes.

Stay tuned for more news from DealerExpo 2008!

More Genuine/Scooterworks photos in the gallery.
Index of all DealerExpo 2008 stories