As a scooterist/reader of this site, you’ll surely know the feeling of consumerist love at first sight. I’ve become obsessed with countless vehicles at countless rallies and motorcycle trade shows, and I’m sure you have too. Once in a while, you get to the point where you see an early prototype and know you will eventually own that bike, as long as the manufacturer doesn’t screw up between the concept and manufacturing stages (sadly they usually do!)
Well, this week Fuji Co. (The film/camera concern, totally unrelated to Fuji Heavy Industries of Fuji Rabbit scooter and Subaru fame) unveiled the camera of my dreams, and gave me a lot of insight about the scooter market and the difference between what consumers want, what they think they want, and what they get. On top of that, I know of at least two other scooterist designer/photographers that are counting the days and saving pennies until it’s released, so maybe it’s of interest to scooterists in general.
Continue reading “Fuji X-100 (Not a Scooter)”