Ryan’s honeymoon photos from the Vespa factory and museum. The Massimiliano Fuksas’ new museum appears to be dead in the water, a museum employee told Ryan there was a new museum expected to open in late 2008 “near the factory.” Fuksas’ site doesn’t mention the project, either, so it looks like those floating red clouds were just more pre-IPO public relations hype. Bummer.
Category: Piaggio
Piaggio’s “growth”
PiaggioUSA’s announcement at their recent dealer meeting to add more dealers and reduce dealer territories obviously has current dealers in a huff. The long-term damage of a growth plan based entirely on unloading quotas of bikes to a rapidly-expanding dealer network is not only bad news for dealers, it’s also troubling for consumers, and especially for Piaggio themselves. There’s a great thread on Modern Vespa with some good insight into how Piaggio works, and how this trend may affect dealer inventory, parts supply, and service.
News chunks 10/23/07
- A Korean student in England decided riding his scooter back to Korea would be less uncomfortable than a 13-hour flight.
- The Times of London is digging the new Vespa S. Current rumor is 50cc and 150cc versions to the U.S. in the spring.
- The Age of Melbourne, on the other hand, may be the first media outlet to see through the façade of Piaggio’s “green” marketing, after receiving a life-sized non-recyclable promotional piece featuring the MP3. Australia is hot for scooters this month. A University of Tasmania team has assembled the first Australian-made hybrid scooter, powered by Ethanol and batteries, and Sydney is apparently searching for its identity as a scooter city.
- The Sun rides Aprilia’s new Mana 850cc automatic motorcycle.
- Leonardo DiCaprio’s ex-girlfriend’s new boyfriend sideswiped a photographer’s scooter in Israel. Oh, sorry, that’s not even interesting to E! Online readers.
- If you’ve always thought “Sure, Segways are great, but man, I hate standing up, and I wish they were uglier, lower-tech, and more expensive,” Toyota has a concept vehicle for you.
- In London suburb Croydon, citizens are teaming up to document “antisocial” scootering and report it to police in the wake of the death of a local police officer.
- D.C. police are on the other side of the fence, after a scooter cop was hit-and-run by a white van. (Fact: recklessly-driven white vans now outnumber all other vehicles on Chicago streets, 6-to-1.)
- For some reason there were at least… let’s see… 1, 2, 3, 4, 5… five stories in the press last week about Piaggio’s new plant in Vietnam, without any new info beyond the announcement they made in February. Thanh Nien News had the decency to follow up their PR-wire story with a fairly interesting story on the vintage scooter scene in Vietnam.
- A New Jersey yoga instructor and mother of six becomes the first woman in America to eat thousands of dollars of depreciation and trade in her SUV, replacing it with a $11,000 Vectrix electric scooter. The expense is totally justified by her reduced carbon footprint and the dozens of dollars she’ll save on gas between now and the first day it snows and she has to make six separate trips to drop her kids off at soccer practice, girl scouts, and karate. Yes, that’s pretty cynical. As Smarthouse points out, the Vectrix has many merits, and it’s a positive step for ecology, but as I’ve said many times, it seems that consumers aren’t considering all the factors when looking at the economic benefits of scooters, like this Wisconsin couple who seem to be ignoring the fact that riding a pair of 60mpg scooters isn’t really any better than driving one 30mpg car.
- In that same story an Oshkosh, WI urgent-care clinic director estimates that scooter-related urgent-care visits will rise to 5,000 nationally this year, up from 1,300 in 2000. If the national urgent-care industry is actually keeping stats like that, we’d love to see them, but it seems a little unlikely that anyone would have been accurately tracking nationwide motorscooter injuries in 2000, or that any study of that sort would differentiate urgent-care visits from emergency-room visits.
- A new SYM dealer has opened shop on the Incriminators’ turf. “You see them all over Hollywood,” store manager Tonya Stewart says, “[Scooters are] in movies and music videos, and stars are riding them as well.” Well, sure, Tonya, but those aren’t really SYMs now are they? God, I’m bitchy tonight. This is like 2strokeTMZ.
Fuoco500 to U.S.
Just as I posted about the impossibilty of the Gilera GP800 ever being available in the U.S., The Scooter Scoop posted that Gilera’s Fuoco 500 3-wheeler will be sold here as the Piaggio MP3 500. Amazing news, though with the current MP3 250 priced over $5K, the Fuoco will likely be pushing $10K. I don’t know why it took Piaggio so long to come up with the idea to put a Piaggio sticker over the Gilera sticker, but I sure hope this means the Gilera GP800 and (dare to dream) Runner may appear here, too.
Piaggio patents 2-wheel drive electric “moped”
Scooped again by the Scooter Scoop, who report Piaggio today published a patent for an electric moped with two motors, one driving the back wheel, the other located inside the front wheel. Over the years, many manufacturers have tried to power the front wheel, usually from within, as seen in the 1922 Megola to the current Revo Power Wheel. Most of these met with little success, but Piaggio seems bent on innovation lately. Perhaps this patent is just a legal lockdown of a rough idea, or maybe an integral front-wheel electric motor is an alternative to their HyS gas/zero-emission concept, or even a powerplant for the Carving Tool. Who knows what madness Piaggio is up to?
Honda, Yamaha, and Piaggio prepare for Vietnam war
In the last week, both Honda and Yamaha have announced new factories in Vietnam. The Japanese marques are targeting a booming Vietnamese market for scooters and small motorcycles, Honda will build mainly scooters at their new facility, and Yamaha will increase capacity for their bestselling “Nuovo” and Sirius” big-wheeled scooter models. Even if the Vietnamese market growth continues, Piaggio will find plenty of competition when their Vietnamese plant opens in 2010, though analysts suggest the higher-end Vespas will find their own niche.
“Carving Tool?”
From Motoblog.it: Designer Paolo Corcagnani’s Piaggio CT (“Carving Tool”) Concept. Feel free to translate/speculate.
New Ape, VespaS and Hybrids from Piaggio
Piaggio made three big announcements yesterday, each with large implications on the scooter market:
Ape Calessino
This was the surprise, of course, an absolutely retro and luxurious new Ape dubbed the “Calessino.” Appointed with whitewalls, chrome, leather, and tropical wood, with a 422cc 4-stroke 4-speed diesel engine the Ape Calessino is being released in an edition of only 999. It’s safe to assume no one reading this crappy excuse for a scooter blog will ever see one in person outside Monte Carlo, let alone own one, but it re-establishes the dream that someday Piaggio may just surprise us with a loving reproduction of the GS160 with a modern geared engine.
Hybrid Piaggio MP3, X8, and Vespa LX
The only surprise here is that the HyS hybrid engine (more info here and here) is still in the prototype stage. These appear to be more or less the same machines tested in Milan last April, apparently the “news” is that the MP3 has newly been outfitted with the HyS as well. Without getting into details again, the technology is promising: an electrical-assisted gas engine that can be switched to zero-emissions electric power only. We love the idea, now please make them available to consumers!
Vespa S 50 and 125
The Vespa S was announced last fall among several other models. It seemed to have been buried in Piaggio’s priorities at the time, though it got a fantastic reception from the press. Now with the top-priority Piaggio MP3 entrenched in scooterdom worldwide, Vespa is releasing the S in 50cc and 125cc versions. The design is a tribute to the smallframe Vespa, notably the square-headlight Vespa S, and it’s nearly entirely successful visually, no other modern Vespa comes so close to emulating the details, lines and style of the vintage models we all love. The only conceivable complaint (at least on paper) is the displacement, but we’d argue that the owner of such a lovely scooter deserves to be cursed with the speed of its ancestors. Bravo, Piaggio, bring it to America ASAP. While previous press photos showed the S only in white, it will be available in “Dragon red, Shiny black and Montebianco white.” Piaggio will also offer several optional graphics kits (“Flowers,” “Europe,” “Sport”) and Jet-style matched helmets.
All photos courtesy of Piaggio
More press photos: Ape Calessino gallery, HyS Gallery, Vespa S Gallery.
Piaggio MP3 400 ie
On Monday, Piaggio officially announced their MP3 400 ie three-wheeled scooter. Coincidentally, on Saturday, I finally got to ride an MP3 250, so finally, I can write about the MP3 with a bit of first-hand experience.
Piaggio claims 150,000 MP3s were sold in the last nine months. It appears only a small fraction of those sales were in the U.S., where a $7,000 (MSRP) 250cc scooter is a hard sell, especially with a well-publicized 400cc version on the horizon. Even a tech-junkie with a fat wallet would be happy to settle for a Vespa GTS until the MP3 400 ie arrives. Sadly, Piaggio’s 4-stroke, 4-valve Master engine (with liquid cooling and electronic injection) is not currently available in any U.S. models, so it’s unclear if and when we can expect the 34 HP 400cc version here (though we can still be thankful we’re not stuck with the seemingly-pointless 125cc version).
The 400cc model appears to utilize the same frame as the smaller models. The Gilera Fuoco, a 500cc version with a sportier body, is also in the works — but even less likely to be sold in the U.S.
I had the opportunity to ride the 250cc version this weekend, and I was suitably impressed. It’s certainly an attention-getter, even in Henry Ford Black, Corporate Fleet Silver, and Executive Maroon, the less-than-a-rainbow of colors provided for the U.S. market. While riding along with Phil from Pride of Cleveland Scooters, dozens of drivers and pedestrians asked about the extra wheel, and many more rubbernecked as we passed. At the Lake Erie Loop campground, it was the center of attention despite the wide range oddities present.
After a brief lap of a parking lot, I had the chance to take the MP3 250 for a spin. As a vintage scooter lover recently introduced to the marvels of modern scooters via the Genuine Blur, I’m a fan of smaller bikes in the 150-250cc range. The MP3 felt large and heavy compared to other 250s I’ve ridden, such as the Kymco Bet and Win 250 (which is no longer made). Ergonomically, it was well-designed, and it had a huge storage area that ran from under the seat and out the trunk. This area could store a three-year-old and perhaps some lumber, but surprisingly not a flip-up full-face helmet.
Once on the road, I rode conservatively, not wanting to drop a $7000 scooter, but it did seem to hug the road admirably. In the “unlocked” mode, it handled like a scooter, which is what it’s supposed to do. It’s easy to believe that the extra wheel gives you more grip and allows you to push the envelope a bit, but in most situations, it doesn’t feel different. That’s a plus, I guess, but a little hard to justify the price. As I’ve stated over and over since the MP3 was unveiled, it’s not a trike, and it can be dropped on it’s side just about as easily as a regular scooter if you aren’t properly trained and experienced. In an earlier story, I described the “locked” and “unlocked” hydraulic modes, but I now realize they were described to me a bit wrong. The “locked” mode does not automatically level the bike and lock the suspension as you slow down, the button must be pressed as you slow down to do so. This action, and watching for the warning light to tell you to press the button, sort of seemed like unnecessary extra steps to someone accustomed to putting his feet down. Still, it’s a neat feature.
On the highway, the bike was much faster, and infinitely more stable than my Blur, but I’d imagine most 250cc bikes would be. Still, I think the extra wheel and weight contributed some piece of mind. It did not feel underpowered at all, considering the size and weight of the scooter. Interestingly, I noticed that at higher speeds, the usually-subconscious act of countersteering was suddenly hyper-conscious, the only way to get it to turn was to push the opposing handlebar, firmly. Braking and suspension felt great, it was a clean ride with tight stops when needed. Controls and mirrors were well-placed.
The extra wheel is a welcome novelty and could accurately be described as a “benefit,” but is that benefit equal to the cost, weight, and technical complication? I’d think most people would be happier saving their cash and looking at other options in the same displacement range. While Piaggio marketing suggests that beginners could benefit from the locking feature, I’d think beginners would do best to learn on a standard bike and perhaps choose a more disposable bike as their first (can you imagine the cost of a front-end collision repair?). I see the target market of this scooter as tech-savvy well-capitalized types (already being a scooter fanatic couldn’t hurt) who must have the latest and greatest (and the attention that comes with it.) It’s a comfortable bike that would make a good commuter, or weekend tourer, but the price seems too high for most people, with many more-or-less comparable bikes priced much lower. The locking feature could be a big selling point for older riders or riders with leg-strength issues, but even they will find they still need to put a foot down now and then. Time will tell if the MP3 is ahead of its time, or just an expensive gimmick.
Piaggio bombs?
More good PR for Piaggio: A recent study exposed a 1942 plan hatched by the Fascists and Piaggio test pilot Niccolò Lama to bomb New York City from a Piaggio P-23R airplane flying from France. (Thirty-five years later, their dreams would be realized when the P-series Vespa arrived on American soil.)
Here comes another wave of scooter “news.”
Vespa PR (literally). This is the genesis of all the news stories you’ll see over the next few weeks. It’s fun to watch. There’s nothing wrong with Piaggio and Cooper Katz taking advantage of a lazy media (and no one’s lazier than 2sb), that’s how things work in PR and advertising, but it’s always sort of a bummer to see Piaggio’s PR information rehashed — without fact-checking or additional research — as “news.”
Amerivespa, not Vespa American Days
If Gianluca is to be believed, the Italians as surprised/upset/suspicious/confused about FIV/VWC/Piaggio/”World Vespa Days” as we are.
Piaggio: thinking without the box
Two recent examples of Piaggio’s dedication to customer service have surfaced on ModernVespa.com: First, customers who bought Vespa and Piaggio scooters last year are just now getting their “roadside assistance” cards, some with mere weeks left in their plan. Sure, the plan was active all along, but if you promise a card, send the card, quickly, it’s good business. (Visitors to VespaUSA.com have reported months-long delays in getting brochures, you’d think it’d be in Piaggio’s interest to respond to sales inquiries quickly!
Far worse, some GT60 buyers (who paid $1500 extra for the limited edition) have been waiting over four months for the box of gifts that was promised with the scooter. Dealers claim the boxes weren’t sent with the scooters, or that Piaggio sent the wrong quantity of boxes. Some customers that did get their box complain that their box number doesn’t match their scooter number (a valid complaint, as they were designed to be collectors’ items). Some errant boxes have been sold recently on eBay, adding to the confusion and ire.
UPDATE: read Andrea’s comment below, explaining the timing of the roadside assistance cards.
MP3 125 parts diagram
Easyparts.nl has a Piaggio MP3 parts diagram online, in case you’re crazy enough to try to fix one yourself. Careful with that Achterschokbreker assembly, Pieter. (Thanks, Lu$.)
This month’s Piaggio news
We haven’t done a news roundup in about a month, so we’re breaking it down by company. Here are some late-February/early-March news stories about Piaggio and Vespa:
- Vespa’s anime-porn-styled pre-Valentines-Day ad on Yahoo is red-flagged by personal security experts. (Little do they know PiaggioUSA have never figured out how to spam.)
- In Mid-February, a PiaggioUSA press release explains that a new study (financed by Piaggio) has solved New York’s traffic and environmental woes. The press takes their word for it (the study isn’t included in the press release) and the story makes news nationwide.
- On February 22, Piaggio announced big plans for foreign plants and 1 million vehicles annualy by 2010. The plan includes regional manufacturing and distribution to facilitate the growth (from 2006’s 850,000 vehicles).
- Vespa and Piaggio scooters are now available down the street from the Bluth’s Banana Stand.
- “All I could think as I rode the Vespa GTV250 in unseasonable rain along Cape Town’s Atlantic coast was: ‘Who on earth will lay out [$9400] for a scooter?'” Motoring.za test-rides the Vespa GTV250.
- The PR-fluff-boilerplate “Police on scooters” story meets the MP3 era as Savannah cops test the three-wheeler on St. Patrick’s day. Intrepid!
- On Friday, March 16, Piaggio announced 2006 profits were up 10.4% over 2005. A 0.03-euro dividend to investors has been proposed.