Get To Know “Larry Crowne”

If you haven’t heard the name “Larry Crowne” thrown around yet, you will soon. The Tom Hanks film comes out released July 1 (how many times will we see “…scoots into theaters?”) and features motorscooters more prominently than just about any film since Quadrophenia. I know 2strokebuzz readers consider themselves pretty “avant garde” and this is a big-budget mainstream film, but I’m willing to bet a good number of hipster scoooterists will make an exception to their “Julia Roberts rule” for this one.
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Vespa Offers Limited-Time Customization

Vespa USA is currently offering custom paint at selected dealers. It’s an interesting idea, but of course got us wondering how it’s done. Here’s our train of thought:

  • Wow, really? That would be neat.
  • Why would it be only for a limited time?
  • I’m sure this has nothing to do with the fact that LML is offering custom color combinations on their new Stars in Europe.
  • Would you have to order it from the factory and wait nine months?
  • They can do patterns and graphics!? Is is a vinyl wrap? There’s no way they are they doing it at the factory, they have factories all over the world now, it would be logistically impossible.
  • Ah, there are limited participating dealers, the dealers have to work with someone locally.
  • That seems like it’d be really hard to manage costs and quality.
  • Hmm, looks like the local painter is obligated to warranty the paintwork.
  • Anyway, I bet it’s expensive as hell.
  • It starts at $4300? isn’t that less than MSRP for an LX150?
  • Yes, a 2011 LX150ie is $4599! Is $4300 JUST FOR PAINT?
  • Ahhhhh, that price is for a 2010 LX150 (not a 2011 LX150ie). with one color.
  • Even so, painting a scooter properly starts at several hundred bucks, how can they be eating that much money, even on a past-date scooter?
  • They must have an awful lot of 2010 LX150s to get rid of.

Scootering has a long tradition of customization and “dealer specials.” In most cases, these dealer specials were pretty rinky-dink, they looked good on the showroom floor and set themselves apart from the competition, but the paint was rarely applied carefully or even professionally, often peeling or chipping on the ride home. Most replicas of vintage “Dealer Specials” you see today were far more professionally done than the originals. The “limited-time” nature of this deal begs the question, “How is this different from any other time you’d go to a dealer and pay them extra to repaint your bike.” We’re guessing the answer to that question is a) Vespa’s trying to find a novel way to unload old bikes, and/or b) There are enough steps for this process to go wrong that Vespa and/or the dealers don’t want to commit to a longer plan.

I admit I don’t know much about painting modern Vespas, but I know you can’t paint an old one well without lots and lots of time and money. Looking at the list of dealers, I don’t see any of the dealers I’m most familiar with, the guys that have a lot of experience with scooter restoration. These guys know it’s not hard to find someone to agree to paint a scooter at a reasonable price, but just about impossible to convince them to paint another one, even at twice the price. We wonder if these local painters are body shops that have done touch-up work for dealers but don’t realize what they’re getting into. It’s an interesting idea and it’d be great if it is marginally affordable and if the work is good. We’ll see.

Malaguti : c’est fini?

Charles at Scooter-infos.com reports

Malaguti is nearly dead

. It’s disappointing to see a marque with such promise (and a legitimate-but-exaggerated history) go, but hardly surprising, ‘disappointing’ is a word commonly associated with Malaguti.

200cc LML Star at Italian dealers in July

Motoblog reports Italian dealers will get the 4-stroke 200cc LML Star in July. Three versions and 20 colors are in the works. Anyone disappointed, as we were, by the discontinuation of the 2-stroke Genuine Stella 150 model will surely concede that it was the right decision if it means a 200cc manual-transmission metal-bodied classic scooter is on the way.

Vespa’s Worst Co-Promotion Ever

If you need more proof that VespaUSA is very nearly criminally clueless: co-promotion with Havaianas flip-flops.

I know, people ride in flip-flops all the time. But to PROMOTE that? To ENDORSE it? That’s just plain irresponsible. I’d love to see a flood of tweets to @Havaianas and @VespaUSA from safe scooterists. And as @scooterism points out: “Aside from safety, this is why drivers don’t take us seriously.” (thanks, Eric, for leading the charge!)

And don’t give me “Havaianas makes other shoes” and “You don’t have to wear them on your scooter,” Havaianas is famous for flip-flops, the ad shows flip-flops and a Vespa, their “Make your own” system only offers flip-flops, and the “other shoes” they make are also totally scooter-inappropriate anyway. On top of that, the copy says “You can stay in-style in your Make Your Own Havaianas and be eco chic on a brand new Vespa!” which certainly implies that you’d do both at the same time.

Timoni’s Travels through Time

Former Piaggio Americas CEO Paolo Timoni has written an editorial speculating on the future for Dealernews. If we ever seemed less-than-confident in Timoni’s guidance, this editorial piece should make our case nicely. Timoni’s hopes for the future in many ways are parallel those of 2strokebuzz, but we’d never in a million years imply that our dreams are realistic. Granted, he admits it’s all a bit of a fantasy, but one can’t help wondering if Piaggio’s U.S. growth plan was hitched on the same fantasy.
Let’s take a quick look at his predictions:
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Major Lambretta Parts Distro Merger

Besides the hot topic in the Facebook world asking Lambretta owners where they buy their goods, there was an announcement today of a merger between two of the major Lambretta outlets in America. Jet200.com and Casa Lambretta USA have merged and will soon be operating under the Jet200 name. The same services of both companies will continue as before. So don’t fret, DCD. The shop will still be serving you at it’s Mile High location, though it will now be a purely Innocenti snob shop, excluding Vespa work for the benefit of focusing on, to put it politely, those who need the most help. (My words, not theirs!) Hopefully this will benefit all involved and make owning a beautiful scooter all the more tolerable.

Lambretta Helmets

It’s Lambretta day here at 2strokebuzz… Heritage Helmets in the UK are offering a handsome new range of vintage-inspired three-quarter Lambretta helmets in the anglo-italo-mod vein. The St. George Cross version (pictured left) is our fave. The lineup also features goggles and several more modern designs with a shorter profile (shall we call them “three-fifths helmets?”). The casques are manufactured in Italy by Project. We recommend and wear full-face helmets here at 2sb, and rarely even mention anything else, but these might be irresistible to a certain subset of our readers. I of course nagged the nice PR lady about the scooters themselves, she tells us there will be an unveiling next month, which matches the timeline in our earlier story.

Ciao, Paris. Avec une Primavera

SIP-Scootershop posted this video on Facebook that makes vintage scootering en Paris look almost as cool as Bryan’s photos. It’s an advert for a scooter rental shop in Paris, called Ciao Paris. Modern Vespas are offered but the option of the tried and true smallframe makes this a unique opportunity. If only the Bedells had known, some clutch repair tips could have been forthcoming.

Genuine Scooters’ Financial Boost

Investment firm Chicago Associates and financial advisors Livingstone Partners announced a Scooterworks/Genuine Scooters recapitalization deal today, the press release is typical self-congratulatory business blather with not much real information, but after two very difficult years for the scooter industry in general, Genuine apparently has some investment cash, the 4T Stella and Buddy 170i (shipping now), and a promising summer ahead of them.